The Myth of ‘Just do it’: Thought and Effort in Expert Action

Selections from my upcoming book, The ‘Myth of just do it’: Though and Effort in Expert Action (preface, introduction, Ch. 1)

From the introduction:

Science, Richard Feynman once said, is the belief in the ignorance of experts. If so—though I wouldn’t put it in quite those words—then perhaps my project should be dubbed scientific, for it is my belief that a wide range of experts who have written about expertise have been mistaken. In particular, I believe that various psychologists, philosophers, neuroscientists, and other experts on high-level performance have erroneously concluded that expert action proceeds best when the mind is relatively less active, when action occurs automatically, and when bodily movements are effortless. These expertise-experts, I believe, are wrong…

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